Unified inquiry inbox
Log every enquiry — call, WhatsApp message, website form or walk-in — into one place, so nothing lives only in one person’s phone.
Every feature has one job: getting the customer back.
BackWon is deliberately narrow. It does the work that decides whether an interested customer becomes a paying one — and it leaves the rest alone.
- 14
- Features included
- 0
- Spreadsheets required
- Free
- Forever
WHAT YOU GET
Everything focused on the same outcome.
Follow-up queue
Every open inquiry gets a next action and an owner. Your team opens BackWon and knows exactly who to contact today.
Recovery analytics
See how many inquiries you captured, how many went cold, and how many you brought back — week by week.
Revenue recovered tracking
Attach a value to every won-back conversation and get a running total of revenue that would otherwise have been lost.
Customer history
Every interaction is stored against the customer, so whoever picks up the phone already knows the context.
Status & reminders
Move inquiries from new, to contacted, to won or lost, and let the status tell you what still needs attention.
Built-in reporting
Prebuilt views for inquiries, follow-ups and revenue — no report builder, no configuration project, no consultant.
Fast to set up
Sign in with Google and start logging inquiries in the same afternoon. There is no implementation phase.
Team seats, unlimited and free
Invite your whole staff at no extra cost. Everyone works from the same inquiry queue, and seats are free forever — no per-seat charges, ever.
Roles that protect your data
Owners, admins, branch managers and sales reps each see only what their role allows. Reps see only their assigned leads, and staff can never delete data.
Round-robin lead routing
New inquiries are shared fairly across available reps, least-loaded first, so no lead waits on one person’s day off and no rep gets overloaded.
Webhooks & API
Connect Shopify, Meta leads, IndiaMART or any website form. New leads land in your inbox automatically, with one bearer token per website.
Bulk CSV import
Bring thousands of dead leads back in one import — map columns, preview what is valid, and blitz the good ones in a single pass.
Activity log
Every invite, role change, assignment and removal is time-stamped with who did it, so the business always has a clear record.
FAQ
Questions people ask before starting.
Do I need to connect my phone system to BackWon?
No. BackWon is designed for businesses whose inquiries arrive across calls, WhatsApp, Instagram and walk-ins, so you can log an inquiry manually in seconds. Everything is in one place without any telephony integration.
Can more than one person use BackWon?
Yes — BackWon includes unlimited team seats, free. Invite staff by email with a role: owner, admin, branch manager or sales rep. Branch managers see only their branch, sales reps see only their assigned leads, and staff can never delete data.
How is BackWon different from a CRM?
A general CRM tries to run your whole business. BackWon does one thing: making sure an interested customer who has already contacted you gets a reply and a follow-up. That narrower focus is why owners actually keep using it.
Is my data exported if I cancel?
Your records remain yours and cancelling never deletes the history you built. Export is not available in this version yet — you can view your inquiry, follow-up and revenue records in your workspace any time.
BACKWON
Turn missed inquiries into customers.
Start free and build a clearer follow-up workflow for your business. Every feature is free — no paid plans, no gates.
Start free