BackWon
INDUSTRY · REAL ESTATE

Speed to lead wins listings. Follow-up wins deals.

Buyers enquire on five listings and view with whoever responds first. Sellers choose the agent who stays in touch. BackWon makes sure no enquiry, viewing or valuation ever goes quiet on your watch.

5 min
Response window that matters
3–5
Touches to stay top of mind
0
Enquiries lost to inbox
WHAT YOU GET

Everything focused on the same outcome.

Portal enquiries in one place

Rightmove, Zillow, website forms and board calls all land in one list — no more reconstructing conversations across four apps.

Viewings that never booked

Someone asked about a viewing and went quiet. One follow-up with two time options brings them back.

Valuations gone cold

A valuation from three months ago is a listing waiting for a reason. Work the old valuation list systematically.

Buyers who paused

Paused buyers come back when circumstances change. Stay the agent they remember with light, useful check-ins.

Know your pipeline

See every live enquiry, what is overdue and what converted — without the enterprise CRM nobody on the team opens.

One queue, nothing slips

Every enquiry and follow-up lives in one queue. Nothing depends on one person’s memory.

FAQ

Questions people ask before starting.

Is BackWon a replacement for my estate agency CRM?

For many small agencies, yes — because the CRM is where leads go to die. BackWon does the one thing that actually wins deals: making sure every enquiry gets followed up. If you love your CRM, BackWon can sit alongside it for the follow-up layer.

How fast should I respond to a portal enquiry?

Within minutes if possible. But the bigger leak is not the first response — it is the second, third and fourth follow-up that never happens. BackWon fixes that part.

Can I track both buyers and sellers?

Yes. Every enquiry carries its type, source and value, so buyers, sellers, landlords and tenants live in one workflow.

Does it do automated drip emails?

BackWon is deliberately human-first: it tells your team who to contact and when, and the message comes from a person. In property, the personal touch is what converts.

BACKWON

Turn missed inquiries into customers.

Start free and build a clearer follow-up workflow for your business. Every feature is free — no paid plans, no gates.

Start free